patrick glorieux. freelance creative director / copywriter. available early april.
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Leffe

b. 1986, HK.

CLIENT :

Leffe

AGENCY :

Wieden + Kennedy London

As an 800 year old beer with a rich background and a taste just as rich, Leffe is very confident about what it brings to the table. And invites everyone else to do the same thing. Bring more substance to every occasion. Whatever it is you have to offer,
Leffe calls on you to bring your whole self.

This is the first film from that new brand platform, Bring More to the Table.

(Full disclosure: this film came out of a concepting sprint we did at WKLDN. Charlie & Lucas and the rest of the team pushed the creative and produced it further.)


Silence Is Golden, a film that celebrates how the maturity gained over time allows two friends to share a comfortable silence as themselves.


Concepted with Matthew McFerrin.
Produced by Charlie and Lucas and the team at W+K LDN.